Litmus

Our story begins like many others: A few entrepreneurs struggled to find the exact solution they needed. So they created it themselves, fine-tuned it, and shared it with the world. But in this case, what started as an $800 venture became far bigger and better than the founders could ever imagine. We got our start in 2005 when three colleagues built a solution to address the painful process of cross-browser testing. Initial users loved it. And asked for more. It wasn’t long before new needs led to new requests, and capabilities expanded from websites to emails to analytics that could be applied across marketing channels. Today, Litmus empowers teams to get more from their entire marketing mix by putting email first. More than 700,000 users across industries, including 80% of the Fortune 100, rely on our solutions to test, analyze, and improve. It’s how we help companies break through the advertising noise to be heard—and get more from email than they ever thought possible.