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Tom Dinneny is the Director of the Consumer Intelligence Platform at Warner Music Group. There, he empowers marketers to build data-driven bespoke audiences connecting artists with their fans.
Talks About #product #marketing
Preferred Locations #NorthAmerica
Email remains the most effective one-to-one connection with your customers, but new measurement limitations, competition from SMS, app and social messaging are challenging the inbox for attention. Engagement is crucial.
