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Years ago I was leading content marketing for a SaaS company, and my team was drowning. We couldn't keep up with the agile software development team, and I was tired of running from fire to fire. I convinced my boss to let me transform our marketing team into a proper agile marketing team, and I've been hooked ever since. After I wrote and spoke about that first transformation, I quickly began fielding requests from my fellow marketers to help them do the same. Eventually I left brand-side employment to co-found AgileSherpas and work full-time to transform the way marketers everywhere get work done.
Talks About #agile #marketing #agilemarketing
Preferred Locations #Northamerica
DigiMarCon Rocky Mountains, the Premier Digital Marketing, Media and Advertising Conference & Exhibition in the Rocky Mountains Region returns May 8th to 9th, 2023 to the luxurious Sheraton Denver Downtown Hotel in Denver, Colorado.